Declining eBook Sales Due to Lack of Interest or Higher Prices?
Citing the Wall Street Journal (which is behind a paywall), Jillian D’Onfro of Business Insider Australia points out that the declining eBook sales reported by big publishers are probably due to their high prices following their battle with Amazon, rather than a lack of interest on the part of eBook consumers, who expect lower prices. I have to agree with her—I think a lot longer before buying an eBook priced above seven dollars than I do before buying a $2.99 book, and that’s despite my being in the industry! I’d buy ten $2.99 eBooks without thinking twice about it, but a single $12.99 book gives me pause.
Categorized in: eBook Sales