Amazon has made it ridiculously easy to embed a book preview on your website. It’s now a one-two-three step process. Simply find the book on their site, click the “embed” link in the social media list, and add the provided HTML to your site (I can help with that). Read more on Amazon.
According to Nielsen, book sales have risen again in 2015, after dropping in 2012. But the real question is why? Several articles published in the last week include charts showing that book sales have risen and include data that sales of eReader devices have dropped off, but I am left wondering if it has more to do with people having a bit more money than a renewed interest in the printed word. And as for eReader device sales dropping off–eventually they have to, right? Once a family of four has six or seven eReader devices, they really don’t need to upgrade to the latest and greatest eReader every year, do they? In my profession as an eBook formatter, I own no less than seven eReader devices, including three Kindle Fires. But which device do I prefer for reading? My old black-and-white Kindle that I bought a few years ago–it’s lightweight, easy on the eyes, and convenient. And until I manage to sit on it, I won’t be buying another one for my personal use. I tend to think there are others who must agree with me, and remain unimpressed by all the naysayers claiming the end of the digital word!
Am I right? That remains to be seen, but history tells us that new technology is infrequently completely abandoned once it gains a toehold–it just gets better.
Flipkart, which has been selling eBooks in the Indian market since 2012, has decided to stop selling eBooks because the market just isn’t there in that country, where the sale of physical books still dominates. Existing customers will be serviced by Canada’s Kobo, according to an article by thetechportal.in.
Barnes & Noble reported a loss of $39.2 million in the third quarter this year, as it continues its struggle to stay in the book business, rather than the toys and art supply business… or perhaps they really do want to just become a game store. What does this mean for authors? Focus on those Kindle sales!
Somehow I must have missed the news… And in case you, my reader, did too, I’m sharing it!
Amazon is selling their 7-inch Kindle Fire for only $49.99 (and I’m betting it will be even less over Thanksgiving week). This price is astonishing… I don’t remember how much I paid for my first 7-inch Kindle, in an earlier generation than this one, but I think it was in the neighborhood of $200.
So now there are no excuses, all you authors-without-eReaders! Pick up a Kindle today and see your book the way it is supposed to look! 😉 At this price point, you won’t regret it.
Barnes & Noble, according to an article by goodereader.com, appears to be discouraging their Read-in-Store program, which allowed Nook owners to settle in for an hour and read a book for free inside the store. Is this another sign that they’ll be getting rid of the Nook altogether?
Oyster, an eBook subscription service that allowed subscribers access to unlimited books for a low monthly fee, is set to close in the near future due to resistance from publishers, who figure it’s a money-losing proposition for them. They face additional competition from industry-giant Amazon’s Kindle Unlimited program. Read more at ft.com.
Citing the Wall Street Journal (which is behind a paywall), Jillian D’Onfro of Business Insider Australia points out that the declining eBook sales reported by big publishers are probably due to their high prices following their battle with Amazon, rather than a lack of interest on the part of eBook consumers, who expect lower prices. I have to agree with her—I think a lot longer before buying an eBook priced above seven dollars than I do before buying a $2.99 book, and that’s despite my being in the industry! I’d buy ten $2.99 eBooks without thinking twice about it, but a single $12.99 book gives me pause.
In a major win for Amazon, Apple lost its appeal in federal court over the anti-trust lawsuit. Apple conspired with big publishers to price-fix eBooks. Read more about it at latimes.com.
Nook sales are down again as Barnes & Noble continues its struggle to succeed in the eBook market. Read more about it at ndtv.com.